BAU banners are the first visuals users encounter—they’re designed to grab attention immediately and serve as an on-brand invitation into the shopping journey.

Spearheaded multiple high-impact Amazon launches that elevated brand value, expanded reach, and delivered measurable business growth.

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Events are members-only shopping spectacles offering headline-making discounts across diverse categories. These usually take place during a Festival such as Diwali, Independence Day and more.​​​

Redesigned Amazon.com’s Join Prime, Redeem Voucher, and Landing pages to enhance usability, consistency, and customer experience.

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